Here you are at last!
HELION is the management consultancy with an agency perspective. With a clear focus on future-oriented sectors such as renewable energies, the mobility transition, the energy transition, the heating transition, smart homes and sustainable luxury goods, HELION combines the advantages of a management consultancy with the creativity of an agency.
Experience is the new Bitcoin.
We start where your internal marketing department reaches its limits – be it through a lack of expertise, lack of experience or being overloaded with other tasks. Our consultants take on strategic projects to give you the operational wings you need. Benefit from this collective expertise.
Problems as far as the eye can see.
At HELION, we value customised advice and close collaboration. Our expertise helps you to achieve your goals and master the challenges of the future.
Staff shortage and overload
We support your teams when internal resources are insufficient due to restructuring, cost-cutting measures or overload.
Lack of expertise
With our expertise, we close knowledge gaps that have arisen due to insufficiently trained junior staff or neglected further training.
Agency problem
With us, you work on an equal footing with experienced specialists who have the necessary industry expertise and understand your requirements.
Lack of time
We take on the tasks for which you lack the time and ensure that your brand and marketing strategy is successfully implemented.
Missing agency skills
Our consultants bring the necessary skills to the table, including mentoring and strategic marketing.
High overheads
Our efficient organisation and working methods avoid unnecessary overheads and are easy on your budget.

Pitch miracle? Or is it just Blender?
Many agencies offer you the crème de la crème at the pitch, and then who works on your project later? Exactly. HELION doesn’t bring you pitch actors, but real experts who stay – from start to finish.
With HELION, you benefit from specialised advice that is precisely tailored to the needs of your industry. Our experts support you in achieving your marketing goals and positioning your company successfully.
Many years of experience
Our consultants have many years of experience on both the client and agency side.
Success with major brands
We have worked successfully with well-known brands and have received several awards.
Specialised knowledge
We know the individual requirements and trends in the fields of energy, smart technologies and sustainable luxury goods.
Continuity and quality
With us, you work directly with the experts you met at the pitch – there are no second or third rows.
Efficient solutions
Our cloud-based work processes and the avoidance of overheads ensure efficient and cost-effective results.
Innovative approaches
We rely on design thinking and open perspectives without a “that’s how it’s always been” mentality.
Fast realisation
Our strategies and solutions are analysed, developed and implemented in a timely manner.
Transparent billing
Our cost structure is clear and comprehensible.
Boutique approach
We focus on solving problems, not on utilising our capacities.
Overheads: The money for the fancy agency offices and Californian pensioners.
Do you actually know what you are paying your agency for? With HELION, you don’t support glossy agencies – you only pay for results. Efficient, transparent and without showmanship.
HELION offers you customised solutions to sustainably strengthen your brand and optimally position it on the market. We work where internal marketing departments reach their limits, whether due to a lack of expertise, lack of experience or overload.
At HELION, we have made it our mission to accompany brands that inspire and convince. Our experts develop holistic communication strategies based on innovation and creativity. From brand strategy to brand development and brand management – we offer comprehensive solutions that make brands unique and strong in the market.
Need for action at high altitude
Companies must constantly adapt to new directions. In a McKinsey survey of more than 100 marketing managers and talents from 14 industries, topics such as creativity, brand management, customer data, AI, data protection, employer branding and budget management were named as key challenges.
Fed up with agency phrases? We'd rather get down to business.
Agile project management, disruptive thinking, maximising touchpoints – heard enough already? At HELION, we leave phrases behind and get to work. Tangible, concrete and to the point. Ready to get real? Then let’s go! We are the right partner for you on this trajectory.
Brand strategy
Brand positioning
Evaluation of the status quo and development of a clear and differentiated positioning of your brand to differentiate it from the competition
Brand architecture
Structuring and optimising your brand landscape to increase brand perception and efficiency.
Brand values and promises
Definition of brand values and promises that appeal to your target group and create trust.
Brand development
Brand identity
Creation of a unique and memorable brand identity that reflects your values and vision.
Brand design
Development of an appealing and consistent design for all communication channels.
Brand communication
Creation of a convincing communication strategy that reaches your target group and strengthens your brand.
Brand management
Brand management
Continuous support and further development of your brand to ensure long-term success.
Employer branding
Building a strong employer brand to attract and retain the best talent.
Brand campaigns
Strategy, planning and implementation of effective campaigns that successfully convey your brand message.

Excellent craftsmanship for great ideas
We are convinced that every project is about community, leadership and synchronisation. Less energy is expended in a group, and the younger ones learn to reach their destination safely by interacting with the more experienced ones. At HELION, we value customised advice and close collaboration. Our expertise helps you to achieve your goals and master the challenges of the future.
Analysis for strong brands
At HELION, we offer in-depth brand analyses to discover the full potential of your brand. A precise analysis forms the basis for well-founded decisions and successful brand strategies.
Recognize and use your opportunities
Our comprehensive analyses cover all relevant aspects of your brand.
We examine the current status, identify strengths and weaknesses and recognize untapped potential.
Our aim is to optimize your brand and prepare it for the future.
Your brand on the test bench
In the brand audit, we analyse the current state of your brand through interviews, desktop research and the evaluation of strategic documents. We ask the right questions to get a clear picture of your brand identity and identify potential for improvement.
Understanding the market and recognizing trends
We analyze current market trends and relevant studies in order to position your brand correctly in the competitive environment.
We use both existing data and our own surveys to gain well-founded insights.
Your target group in detail
We use qualitative and quantitative market research to analyze the behavior and needs of your target group.
We understand what motivates your customers and develop strategies to meet their expectations.
Customer journey mapping
We map the entire customer journey and identify every touchpoint with your brand. This analysis helps us to optimise the customer experience and position your brand optimally at the relevant touchpoints.
Sustainable changes, measurable success
Our work brings about lasting change: We successfully showcase brands through targeted communication strategies and strong creativity. We create distinctive brand experiences and focus on holistic consulting that covers all aspects of brand communication.
Strategic foundation for your brand
At HELION, we believe that a solid brand strategy is the cornerstone of your brand’s long-term success. Is your brand about to undergo a transformation or is it set to drive corporate change? No matter where you are right now, we at HELION define the strategic guidelines for your brand – the basis for your future success.
Brand positioning
The positioning of your brand is crucial. Together, we develop a clear central idea, your brand values and profiling areas. With our tools, we make the positioning visible and operationally controllable.
Brand architecture & portfolio
Building sustainable brand architectures and portfolios is a challenge. We use our experience to develop customized brand management for your company.
Employer branding
We ensure that your brand positioning and employer brand strengthen each other. We work with you to develop the employer value proposition and define what your employer brand is all about.

Next stop: New territory
When breaking new ground, it’s good to have an experienced partner at your side. The best way to find out whether we are the right partner for you is to have an initial discussion with us.
Why wait any longer? Book now directly a Chemistry Call of 30 minutes for a no-obligation get-to-know-you session.
You want to go directly into medias res? Then challenge us and our expertise in a 2-hour workshop. Together we define how we can give your brand wings.